Retail is a continual arms race against threats like shoplifting, vandalism, and organized retail crime (ORC). When it comes to deterring and preventing theft, your retail display shelf setup is your front line. Upgrading it with select technologies can go a long way to improving both the safety of your products and the experience of your clientele.
5 Ways to Upgrade Your Retail Display Shelf
The modern retail customer expects more than a place to browse merchandise. Today, the industry is rich with new innovations in security, convenience, and interactivity. So, to help catch you up, this article will explore five promising ways to upgrade your retail display shelf for a safer, cleaner, smarter shopping experience.
1. RFID Sensor Technology
With the right equipment, retail display shelves can do wonders for your inventory management system. To take the fullest advantage of your shelves, consider upgrading them with radio-frequency identification technology, more commonly known as RFID. These devices can provide a real-time view of your inventory movements and stock levels, streamlining your restocking and alerting you to potential theft attempts.
2. Interactive Sensors
Sensors are more than a great way to save money on energy — they’re also a great way to improve customer experience with interactivity. By detecting motion or touch from a customer, different sensors can be used to trigger lighting, product information, or other kinds of displays to prompt interaction.
3. Electronic Price Tags
Electronic pricing displays are an excellent way to improve customer experience and employee convenience at the same time. By allowing for automated price adjustments, you can save your team loads of time that might otherwise be put into moving around the store and changing prices by hand.
4. LED Lighting Systems
LEDs (or light-emitting diodes) are a highly efficient and effective means of lighting far beyond the capabilities of most traditional light bulbs. When integrated into a retail display shelf, LED lighting can help draw attention to specific products, create an ambiance, and save energy in displays throughout the store.